One in Five Messages Junked in Q4: Lyris

Posted on by Chief Marketer Staff

Nearly 18% of permission-based e-mail sent in the fourth quarter of 2007 was diverted into recipients

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In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



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