THE CONNECTICUT SUN:
the first independently-owned and operated WNBA franchise, announced last week its selection of New Haven-based p.r. firm Mason & Madison, Inc., as its agency of record. Among the communication services Mason & Madison will provide are creative and media placement for all forms of advertising including TV, radio, outdoor and print. Additionally, they will assist with the development of sales support materials, literature, promotions and venue signage.
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