TANGUERAY: has a new campaign featuring “socialite extraordinaire” Tony Sinclair. Four commercials began airing April 11 on cable stations supported by billboards, bus shelters, kiosks, interactive taxis and trains. Out-of-home begins in early summer in 14 U.S. markets, including New York, Los Angeles, San Francisco and Boston. Tangueray is made by Diageo. Grey Worldwide produced the creative.
RYAN PARTNERSHIP: Chicago, promoted Sharon Skowron to senior program manager in its Chicago office. She had been program manager, working on Heineken USA, Sesame Street Workshop and Coalition to Salute America’s Heroes; her promotion was effective April 1.
IGNITION: Atlanta, hired Chris Bowers as executive VP-account services. He had been director of driver marketing for the Indy Racing League and previously was VP-marketing for Chicago-based event marketing agency EMI.
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