JAKKS PACIFIC, INC.: has signed a worldwide licensing agreement to develop and market pet products based on the rap artist and music mogul Snoop Dogg. The agreement, which covers products under JAKKS Pacific’s pet division, will include toys, beds, leashes, apparel and treats for dogs. The company plans to ship the Snoop Dogg-branded pet line this year to retail outlets nationwide.
WORLD WRESTLING ENTERTAINMENT: has formed a new group, WWE Music Group, that links the WWE brand with popular music in film TV, radio the Internet, ringtones video games and emerging digital technologies. WWE Music Group will work with in-house talent and established recording artists and outside labels and management to create new music for WWE TV and pay-per-view programming, WWE superstar albums, entrance theme collections and other initiatives.
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