KELLOGG’S has teamed up with Animal Planet to launch a new cereal called Wild Animal Crunch. The whole grain cereal, which features a vanilla-chocolate flavor, comes in four different collector’s packages with animal photographs. The product is part of the company’s ongoing commitment to offer healthier food options and be responsible when it comes to marketing to children. The effort marks the partnership between the two companies.
MASTERCARD: will be the presenting sponsor of Chicago Fashion Week, April 21-27 for fall 2008 collections, and Sept. 22-27 for spring 2009 collections. The two weeks of fashion events will be held at various venues throughout the Windy City. Details and schedules are available at
chicagofashionweek.com.
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