AMERCIAN EAGLE OUTFITTERS: has launched an e-commerce for its Martin + Osa brand targeting 28- to 40-year-old women and men. In addition to free shipping and returns, the MartinandOsa.com Web site features navigation and shopping tools that let customers assemble outfits themselves or shop for outfits selected by professional stylists. The division operates 20 stores in malls and lifestyle shopping centers throughout the country. Thirteen new stores are slated to open this year. A children’s apparel brand for kids ages two to 10, 77kids by American Eagle, will debut online at 77kids.com during this year 2008, stores in the U.S. planned for 2010.
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