Net.marketing Under a Cloud

Exhibitors for the net.marketing conference in Miami are gritting their teeth. Less than a month before the interactive event is to open, the Direct Marketing Association has managed to sign on only 12 exhibitors, according to the net.marketing Web site.

As bad, sources said, is that only a small percentage of the expected 1,000 attendeess appear to have registered so far.

The DMA, which has a policy of refusing to confirm conference sign ups, said no matter what, the show must go on. It is scheduled for May 5 to 7.

“We