The National Basketball Association is teaming up with pop star Christina Aguilera to debut her new video during an NBA telecast next week and offer a sweepstakes giving NBA ticket holders the chance to meet the singer on her upcoming summer tour.
Through April 22, all fans purchasing NBA tickets through http://www.nba.com, http://www.ticketmaster.com or the NBA Hotline will be automatically entered in the Love it Live sweeps. The grand prize will award a trip and two tickets to an NBA Finals game as well as tickets and backstage passes to see Aguilera and Justin Timberlake during their “Justified and Stripped” summer tour.
Aguilera’s new video will be shown during the ABC telecast of the Washington Wizards/Boston Celtics game on April 6. Clips of the video will also run as ads leading up to the NBA playoffs in May.
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