Mokrynski & Associates has begun offering an opt-in e-mail append service.
Through the service, e-mail addresses are appended to customer files by matching name and address against a database of over 60 million e-mail addresses.
A network of sites questions millions of subscribers about interests and asks if they would like to receive information on products and services that relate to those interests. A subscriber joins the network, voluntarily provides the information and opts-in to receive emails. These addresses are then included in the exclusive database, the Hackensack, NJ-based firm said.
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