Media on Media

Posted on by Chief Marketer Staff

Don’t bet the farm just yet on RSS, podcasts and other so-called Web 2.0 media.

Marketers are interested in them, but not as much as they are in old-fashioned things like word of mouth, according to a recent study by Epsilon.

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In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



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