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The Third Wave of Digital Marketing: Embracing the Human Element
Today’s enterprises are standing at the threshold of the third wave of digital marketing, which brings human relationships into the brand experience.
Today’s enterprises are standing at the threshold of the third wave of digital marketing, which brings human relationships into the brand experience.
The most important stage in the B2B marketing funnel is evaluation—and this is where virtual reality can help your brand stand out.
Marketing technology plays a lead role in how Coke No Sugar beverages get into consumers hands.
Learn how to drive webinar registrations and attendance, deliver an engaging presentation, parse out the best qualified leads and drive on-demand viewing.
How the success of this outsized Coca-Cola brand activation in Romania could be brought to the U.S.
The AR market is projected to reach $117.4 billion by 2022 and Forbes tapped its Agency Council for a lineup of creative ways to use it.
SEO has gotten a makeover — those who once operated solely by trying to game the system can no longer compete. In order to be seen now, content has to be useful, shareable and easily accessible on every platform.
Take a tour through the 2017 PRO Awards winning campaigns through cases studies detailing the strategies, execution and sizzling results!
Sure, chatbots are great, but AI and machine learning hold much greater potential for marketers.
Bridgette Clare, the brand’s education and engagement team lead, talks about the strategy to maximize customer service on Instagram.