Marketing Automation Pitfalls

Marketing automation tech solutions can make marketers’ lives easier, but that doesn’t mean they’re completely foolproof. Check out this Econsultancy blog post on marketing automation pitfalls to avoid.

From wonky posts via social automation and questionable automated ad placements, to strange imagesrecommendations from ecommerce automation software and email personalization mishaps, the full story should give marketers some insights on what to look out for when leveraging automation solutions.