Live from the MeritDirect Co-Op: Libey Says…

[Multichannel Marketer] White Plains, NY–Not even the hotel fire alarm could stop Don Libey from analyzing the major issues of the day and prognosticating regarding what’s ahead during his keynote address at the Sixth Annual MeritDirect Business Mailer’s Co-op and Interactive Marketing Conference here on July 14.

As Libey got to talking about China’s influence on product sourcing, the fire alarm sounded. Attendees filed out of the ballroom, then five minutes later, once the alarm was determined to be false, filed back in. Without missing a beat, Libey continued, “As I was saying