* American Purchasing Society
* Harvard Law Program on Negotiation Newsletter
* Buyer Advantage Latino Donors by Charity
* Ben Bergin Opportunity Buyers
* Golf Warehouse Catalog Blow-in
* People in the News
* Short Cuts
* Hecht Rubber Files
LISTS UNDER NEW MANAGEMENT
American Purchasing Society
Infocus Marketing Inc. has been appointed list manager for the American Purchasing Society. It has a list of 69,754 members, including directors, purchasing managers and other professionals. Aggressive List Management Inc. was the previous manager.
Selections: E-mail address, telephone/fax numbers, job title, industry, gender, state/SCF/ZIP:
Price: $145/M
Contact: Infocus Marketing Inc., Maggie Powers (540-428-3249; [email protected])
NEW LISTS
Harvard Law Program on Negotiation Newsletter
Specialists Marketing Services Inc. has introduced a list of 18,000 subscribers to the Harvard Law Program on Negotiation newsletter.
Selections: State/SCF/ZIP
Price: $200/M
Contact: Specialists Marketing Services Inc., Toni Rivera (631-787-3008, ext. 2513; [email protected])
Buyer Advantage Latino Donors by Charity
Focus USA has added a list of 336,625 donors to the Buyer Advantage list group. These individuals contributed to AIDS, foreign disaster relief, hurricane, flood, environmental and other types of causes. The average contribution was $30. Donations were made by direct mail, telephone and online.
Selections: Charity, donation amount, monthly hotline, age, gender, telephone numbers, income, multidonors, presence of children, state/SCF/ZIP
Price: $95/M
Contact: Focus USA, Stephani Wright (201-489-2525; [email protected])
Ben Bergin Opportunity Buyers
Macromark Inc. offers this list of entrepreneurs and individuals who purchased information about home-based income generating opportunities. A total of 5,457 names are available from August. The unit of sale ranged from $295 to $1,500. Direct mail is the source.
Selections: Gender, state/SCF/ZIP
Price: $100/M (postal file); $250/M (telemarketing file)
Contact: Macromark Inc., Dave Boyd (845-230-6300, ext. 327; [email protected])
NEW INSERT MEDIA
Golf Warehouse Catalog Blow-in
Some 8 million catalogs are mailed annually. Up to two noncompetitive inserts will be accepted. The maximum size is 5-3/4 by 5-3/4 inches, weighing up to a quarter ounce.
Price: $35/M
Contact: ALC Insert Media, John Toscano (914-524-5254; [email protected])
IN THE NEWS
People in the News
Barry Serlin has been named senior sales executive at Millard Online. Serlin will focus on new business development for search engine marketing, e-mail deployment, e-mail address appending and other Internet media. He was formerly with Cosmos Communications.
Short Cuts
JCPenney’s package insert program launch has been canceled, according to Infocore Inc.
SPECIALS!
Hecht Rubber Files
An additional 5,000 free names are being given to those who rent 10,000 names from Hecht Rubber Corp., until Sept. 30. Numerous files are available, including the Hecht Business list with 226,000 names. Contact LH Management Division, Leon Henry Inc., Jim Gallagher (914-285-3456; [email protected])
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