LIST MANAGEMENT CHANGES
–African American MO Buyer Baby Boomers
SMD Media Services has won management of this file, which names 885,000 direct mail- and phone survey-sourced individuals between ages 45 and 60. Concepts for Children was the prior manager.
Selections: Age range, homeowner, household income, presence of children, state/SCF/ZIP
Price $85/M
Contact: SMD Media Services Inc., Laurie DeLuca (845-279-6536; [email protected])
NEW TO MARKET LISTS
–Give and Let Give Donors E-Mail
More than 4.8 million individuals have consented to receive marketing materials online.
Selections: Demographics, recency, gender, state/SCF/ZIP
Price $150/M
Contact: List Bargains, Mary Jane Acito (914-617-8138; [email protected])
–Infolio Business Match Master File
This file names 9.3 million addresses of businesses of all sizes derived from multiple sources.
Selections: SIC code, sales volume, employee size, job title/function, state/SCF/ZIP
Price $85/M
Contact: List Services Corp., Dana Ventura (203-743-2600; [email protected])
INSERT MEDIA
–MovieGoods Package Insert Program
This program offers marketers the opportunity to place inserts in about 50,000 packages per year.
Price $60/M
Contact: Infinite Media, Jeffrey Hudes 914-949-1547 ext. 125; [email protected])
UPDATED LISTS
–A Lady’s Night Out: Women 21+
Named here are nearly12.6 million confirmed opt-in women who’ve been tracked and surveyed on their lifestyle choices.
Selections: Age range, demographic, domestic, foreign/international, state/SCF/ZIP
Price $120/M
Contact: Lead Me Media, Rob Clouse (888-445-3282; [email protected])
Network
