* Bunny Shop Catalog Buyers
* Find My Pay Day Loan
* HCI Direct New Starts/Alliant Verity
* Graphic Designers E-mail
* Frederick’s of Hollywood Enhanced
* Pat Bishop Joins MeritDirect
* Thomasnet.com
* Shopping TVA
NEW LISTS
Bunny Shop Catalog Buyers
This file is comprised of 13,875 buyers of apparel and collectibles from the last six months. Eighty percent of these customers are women. The average sale was $87. The sources are catalogs and the Internet.
Selections: Gender, state/SCF/ZIP
Price: $110/M
Contact: Fasano and Associates, Rose Joseph (818-728-9030, ext. 112: [email protected])
Find My Pay Day Loan
Consumers who registered to receive short-term loans at FindMyPaydayLoan.com are named on this file. Monthly hotline counts average 14,500. Postal and e-mail addresses are available. The average borrower is 37 years old.
Selections: Gender, SCF
Price: $110/M
Contact: Net60 LLC, Chaim Lazar (201-833-9003, ext. 102; [email protected])
HCI Direct New Starts/Alliant Verity
This list of buyers from HCI Direct Inc. has been flagged with recent buyer data from the Alliant cooperative database. A total of 159,477 individuals who responded to an offer for a free product sample in the last 12 months are named. Those listed have not yet paid for continuity marketing shipments. Direct mail is the source.
Selections: Quarterly hotline, state/SCF/ZIP
Price: $95/M
Contact: Direct Media Inc., Mary Hickey (203-532-2479; [email protected])
Graphic Designers E-mail
More than 55,000 graphic arts, Web designers, photographers, engineers and prepress professionals are identified on this list segment derived from the American Executive Network file. These are individuals who have subscribed to industry newsletters and trade magazines
Selections: Number of employees, hotlines, SIC code, state/SCF/ZIP
Price: $275/M
Contact: Worldata, Jay Schwedelson (561-393-8200, ext. 176; [email protected])
NEW SELECTS
Frederick’s of Hollywood Enhanced
Selections for age, presence of children, pet ownership, book readers and ethnicity have become available since this file has been enhanced. Some 276,231 buyers are named from the last 12 months.
Additional selections: Hotlines, requesters, Internet buyers, Dollars spent (ranges), adult’s/child’s age, gender, credit card, last purchase, lifestyle, multibuyers, sale buyer, size, state/SCF/ZIP
Price: $110/M
Contact: Millard-Morkynski Group, Tony Troiano at 201-488-5656, ext. 632; [email protected]
IN THE NEWS
Pat Bishop Joins MeritDirect
MeritDirect has hired Pat Bishop to serve as a vice president in its list management division.
Bishop comes to MeritDirect with more than 16 years of direct marketing experience, including stints at American List Counsel and Direct Media. Most recently she was vice president of data management at ALC in BtoB list management.
Her client relationships include Healthmarkets Lead Marketing Group (UGIS), Judy Diamond Associates, Inc., Vanguard Resource Group and Contractor Resource, with 20 lists now managed by MeritDirect. The total universe for all these lists is 17 million names.
SPECIALS!
Thomasnet.com
A $25/M discount off the base price is being offered for the Thomasnet.com E-mail master file. A total of 466,832 records are available. Contact Lake Group Media Inc., Daniel Baldino (914-925-2426; [email protected])
Shopping TVA
Test mailers will receive $10/M off the base rate of the Shopping TVA file through the end of this year. This file is comprised of 181,251 buyers from Canada’s TVA French Home shopping network. Contact Cornerstone Group of Companies, Sophie Chen (416-932-9555, ext. 182; [email protected]
Network
