Listline e-Newsletter 04/05/07

* Financial Services Firms
* Kevin Trudeau’s Weight Loss Cures Book
* Sofi’s Stitches
* Last Mile Magazine
* Trader Warehouse
* Loyal Dog Owners
* Motherhood Maternity
* Short Cuts

NEW LISTS

Financial Services Firms
Zoom Information Inc. has released a list of 337,274 financial services firms. These names are sourced from ZoomInfo, a business information Internet search engine used by recruiters, sales and marketing executives. It’s comprised of profiles of corporate level executives, including vice president and directors. Telephone numbers are available.
Selections: Job title, standard function, business/industry, sales volume, recency, one per site, domain, SIC code, state/SCF/ZIP
Price: $140/M
Contact: Walter Karl Midwest, Nikki Domanus (847-273-5703; [email protected]

Kevin Trudeau’s Weight Loss Cures Book
More than 160,000 dieting book buyers are named on this file. Twenty-seven percent of these customers are men. The average order was $30. Sales were generated via infomercials in January and February.
Selections: Gender, state/SCF/ZIP
Price: $115/M
Contact: Macromark Inc., Cathy Gilmore (845-230-6300, ext. 305 or [email protected]

Sofi’s Stitches
A list of 5,791catalog buyers has become available from Sofi’s Stitches Inc. These buyers spent on average $120 for productions of medieval style clothing and Celtic gifts and jewelry. Customers include participants in Renaissance festivals, Broadway shows and other individuals with a taste for medieval fashions. Direct mail and the Internet are the sources.
Selections: State/SCF/ZIP
Price: $100/M
Contact: Mail Marketing Inc., Joann O’Rourke at 201-750-3222, ext. 26 or [email protected]

Last Mile Magazine
Benjamin Media Inc. has introduced a list of 3,833 subscribers to Last Mile Magazine, a publication that focuses on infrastructure for broadband media. It targets utility companies, contractors, developers and other professionals involved with the design, construction and maintenance of broadband media networks.
Selections: Primary industry, job title, purchasing authority, gender, telephone numbers, state/SCF/ZIP
Price: $130/M
Contact: Information Refinery Inc., Brahm Schenkman (201-529-2600; [email protected]

Trader Warehouse
More than 1.4 million general merchandise buyers form the last quarter are available on the Trader Warehouse list. The average direct mail sale was $30 from two sources, with additional enhanced data.
Selections: Monthly hotline, gender, age, income, presence of children, ethnicity, presence/type of credit cards, state/SCF/ZIP
Price: $80/M (quarterly hotline)
Contact: Fasano and Associates, Mariam Damaryan (818-728-9030, ext. 122; [email protected]

Loyal Dog Owners
Belvoir Media Group has a list of 256,697 active subscribers with dogs, including 119,959 subscribers from the last 12 months. These individuals subscribe to various newsletters and magazines it publishes. Data has been overlaid to identify dog owners. The average individual named is 50 with a $70,000 median income.
Selections: Hotlines, age, credit card, donors by cause, gender, income, interest, mail order buyer category, multi-subscribers, presence of children, reader by category, state/SCF/ZIP
Price: $110/M
Contact: RMI Direct Marketing Inc., Carol Forbes (203-825-4634; [email protected]

CANADIAN LIST NEWS

Motherhood Maternity
Mothers Work Inc. offers 170,760 names on the Motherhood Maternity file. It identifies expectant mothers who purchased products at Motherhood Maternity stores located in Canada. Products sold include maternity clothing, nursery furniture and baby clothes. Buyers enrolled in a program to receive offers on products and services.
Selections: Hotlines, due date, birth month, first/multiple children, province
Price: $135/M
Contact: Cornerstone Group of Companies, Bill Surgenor (416-932-9555, ext. 389; [email protected]

Short Cuts
VentureDirect Worldwide recently launched List411, an online list order tracking system for brokers, mailers and list owners. It can be used for checking for the status of clearance requests, pending orders, payment, tracking reports and other functions.