Web Builders
Venture Direct is offering a list of 1.8 million Web masters responsible for devloping their company Web sites. They approve purchases of hardware, software and Web monitoring products. They purchase the items over the phone with their credit cards, and regularly attend conferences. Most are males. The source is the Internet.
Selections: Sex, phone, state/SCF/ZIP
Cost: $125/M
Contact: Venture Direct Worldwide Inc., 212-684-4800
MKTG ResponseSource Buyers
Now available from MKTG Services is an opt-in e-mail database of mail order buyers. The 13 million buyers on this file have purchased merchandise and registered on Web sites to win cars and other prizes. They also have registered to get paid for visiting Web sites.
Selections: Hotline viewers, multi-viewers, donors, new movers, ethnicity, marital status. Also being offered at 16.9 million postal addresses.
Cost: $125/M for e-mail addresses, $85/M for postal addresses
Contact: MKTG Services, 203-934-2206
Healthcare Informatics
Edith Roman Associates Inc. has been named manager of the Healthcare Informatics subscribers list. The 22,216 readers listed on this file work in hospitals and health care systems. Selection: Bed size, number of physicians, gender, state/SCF/ZIP
Cost: $155/M
Contact: Edith Roman Associates Inc., 845-620-9000
Supervisors Legal Update
Mail Marketing Inc. has issued updated counts for its Supervisors Legal Update subscriber list, which is available only on a reciprocal basis. The file now contains 28,894 active names. Published by Progressive Business Publications, The newsletter offers legal guidance for managers and human resources personnel on employment and labor laws. The sources are telephone (80%) and direct mail (20%). An annual subscription costs $95.
Selections: State/SCF/ZIP
Cost: $135/M
Contact: Mail Marketing Inc., 201-750-3222