List and Database News
Slimzone 21
Affinity List Management has won management of this file of 64,394 customers who made a purchase from this direct marketer of weight-loss products over the last 12 months. The source is direct mail.
Selections: Gender, age. $50-plus buyers, credit card-sold, state/SCF/ZIP
Cost: $90/M
Contact: Affinity List Management, 913-390-1780
The Wired Generation Online Buyers
Mail Marketing Inc. is the new manager of this file of 1.1 million young online consumer who made a purchase in the last 12 months.
Selections: Gender, age, income, presence of children, mail order buyers, state/SCF/ZIP
Cost: $90/M
Contact: Mail Marketing Inc., 201-750-3222
Datarich Sporting Chance
Adrea Rubin Management Inc. now manages this list of 45.4 million sporting enthusiasts who regularly buy gear, licenses and travel amenities. The sources are credit, survey, census and mail order data.
Selections: Age, income, phone numbers, credit card, state/SCF/ZIP
Cost: $65/M
Contact: Adrea Rubin Management Inc., 646-487-3778
Wizard Entertainment Product Buyers
Leon Henry Inc. is offering updated counts on this file of 47,000 comics-related product buyers and subscribers to Wizard, ToyFare, and InQuest Gamer magazines. The source is direct mail.
Selections: Age, state/SCF/ZIP
Cost: $100/M
Contact: Leon Henry Inc., 914-723-3176
