List and Database News

Childswork/Childsplay Blow-In Program

VentureDirect has updated this file of 1.1 million buyers of play therapy tools for counselors and therapists who work with children. Products include board games, books and dolls. The file is 100% direct mail sourced.
Cost: $35/M
Contact: VentureDirect, 212-655-5196

Corporate Security Purchasing Power Masterfile
Worldata has introduced this list of 100.343+ security professionals who work in industries and businesses such as insurance, real estate, law firms, government institutions, medical offices and educational facilities. Job titles include chief information officer, security specialist and senior systems analyst.
Cost: $170/M (postal); $250/M (e-mail)
Contact: Worldata, 800-331-8102

Global Executive Cooperative Database
New to the market, this file features 41,510 active international subscribers to English-language business publications such as Briefings Publishing, Business 2.0, California Management Review, Harvard Business School Pub. Newsletters, Sales & Marketing Magazine, Soundview Executive Summaries, Training Magazine and Wired Magazine. The source of this Direct Media-managed file is direct marketing.
Selections: Country/region
Cost: $325/M
Contact: DirectMedia, 203-532-2415

Handyman Club of America
This file has been updated and now identifies 844,900 active members and subscribers. There are more than 100,000 active life members, too. When they join the Handyman Club of America, they receive the club magazine, Handy; special product testing privileges and product giveaways. The source is direct-to-publisher.
Selections: Gender, paid, renewals, Canadian, DM-sold, state/SCF/ZIP
Cost: $94/M
Contact: Names and Addresses Inc., 847-465-1500