Most forms of direct mail will still be delivered by a government postal service in Japan, and not private companies, according to a draft proposal from that country’s posts ministry.
Under the planned deregulation of the now state-run mail service, private firms will be allowed to handle certain types of mail such as catalogs, packages, books, magazines and newspapers as well as other printed materials, according to wire service reports.
But direct mail — which accounts for about 25% of all mail — will mostly remain in the hands of the public corporation and authorized private companies.
But flyers addressed to the general public, credit card mail, and local coupons will be included in the types allowed for private companies.
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