IT’S ALL ABOUT MONEY

Kudos to Ken Magill for illuminating the Unspam Inc./state do-not-e-mail-registry connection (Don’t Get Him Started, April). With commentary like this in hand, perhaps the Direct Marketing Association will have further fodder to block these grandstanding, expensive and silly attempts to regulate legitimate marketing.

The debate to date has been a whitewash. At least we now have proof it’s really about money and a government-endorsed ticket to riches for Prince & Co., with a little on the side for the coffers.

Officials from the Federal Trade Commission wisely staked their claim that these state registries, and would-be state registries, are ineffectual and unnecessary. I’m hopeful state policymakers will begin to pay attention to logic