InfoUSA Augments Compilation Process

Posted on July 8, 2002 by Chief Marketer Staff

Data compiler infoUSA will augment its consumer and business databases by increasing its database technology and data source investments, according to a company statement.

Once implemented, the new sources will deepen the company’s residential move, home purchase and newly formed business offerings. The company currently collects information on 14 million businesses and 250 million consumers.

The technology investments will allow infoUSA, Omaha, NB, to provide weekly data updates to its customers, both in hard copy and online formats. The new source and technology investment will allow the company’s data to reflect transactions that have occurred within 30 days.

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