AddShoppers, a social commerce platform for retailers, has generated an infographic that answers the question: “Does social sharing drive sales?” The company’s analysis of $5 million worth of e-commerce transactions yielded the following findings:
In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.