How Walmart Engaged Associates During Its Virtual Holiday Meeting

Posted on by Chief Marketer Staff

Walmart’s annual holiday meeting is an event that prepares approximately 6,500 store leaders for the upcoming busy season through presenting best practices and learnings over the course of two days. But the pandemic required a change of plans. Meeting the unique challenges of 2020, Walmart brought attendees together for a virtual experience in which attendees curated their own experiences, explored a virtual merchandise floor and a watched a game show between executives, according to a piece in Event Marketer.

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