How to Increase PPC and SEO Conversion With Email Nurture
The realm of small-business online marketing doesn’t have the kinds of proven consumer behavior that brick-and-mortar retail businesses do. Norms are still forming. But here’s what is known: 73 percent of inbound leads are not sales-ready, and marketers place too much emphasis on generating leads while losing sight of the real goal. They overlook the importance of nurturing
