When the topic of conversions is discussed, many words are devoted to factors like colors, Web design and calls to action. But what about names given to companies, products and services? “Coming up with creative names for your products and services, as well as finding creative uses of these names, can help you gain more conversions and keep customers happy,” writes content marketing specialist Emma Siemasko in a post for The Daily Egg.
Selecting the right name can mean the difference between poor and stellar conversions. Siemasko shares five tips:
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