How Intel’s Digital-First Experience at CES Engaged Attendees

Posted on by Chief Marketer Staff

While many companies chose to cancel their planned physical experiences at CES earlier this month, one brand stayed the course thanks to a hybrid event strategy that was already in place. We explore how Intel engaged its target audiences with a digital-first live experience across two footprints, virtual meetings, immersive 4K content and more. For details about the activation, read on in Event Marketer.


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