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Harte-Hanks Has E.piphany

Harte-Hanks Has E.piphany

Posted on July 20, 1999 by Chief Marketer Staff

Harte-Hanks Inc., San Antonio, has signed a reseller and systems integration agreement with E.piphany, a specialist in customer behavior analysis. Terms were not disclosed.

Harte-Hanks sees the agreement as continuing its efforts to expand into Internet direct marketing through program development and alliance.

Palo Alto, CA-based E.piphany provides software that analyzes customer data from such inside and outside client’s enterprises as ERP, legacy, e-commerce, third-party, and front-office.

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