Fujifilm’s Photo Day Kicks Off

Fuji Photo Film’s seventh-annual Photo Day promotion kicked off Sunday in Phoenix, where Arizona Diamondbacks fans were able to have their pictures taken with the likes of home-team heroes Randy Johnson and Richie Sexson.

The promotion, which allows a limited number of ticket holders for a certain game a chance to photograph players before a game, is taking place this season in 15 big league and 18 minor league ballparks.

In each city, Fujifilm will team with a select retail partner who will benefit from merchandising opportunities. The Arizona Diamondbacks used the Albertson’s grocery chain, which also promoted the event through its stores and advertising collateral.

The minor league dates have not been announced. The last day the promo will be at a big league park is August 22 in Detroit.