Eagle New Media Investments LLC, an investment affiliate of Times Mirror Co., has acquired shared-mail company ValuMail, Hartford, CT.
ValuMail distributes pre-printed advertising to more than 1.1 million households across Connecticut and western Massachusetts.
Terms of the acquisition were not disclosed.
“ValuMail will effectively serve advertisers’ growing requirements for a more targeted and efficient distribution alternative with extended geographic reach, and it will complement Courant Specialty Products, a subsidiary of the Hartford Courant,” said Marty Petty, Times Mirror vice president, in a statement.
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