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E-mail Popular, but Disappointing for Some: CMO Survey

E-mail Popular, but Disappointing for Some: CMO Survey

Posted on June 9, 2009 by Chief Marketer Staff

Search engine optimization, e-mail, and e-mail newsletter marketing are by far the most popular digital marketing methods among C-level advertising executives, according to a study released last week by Forbes.

However, e-mail came in relatively low in the area of meeting or exceeding marketers

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