Nearly three in every four direct marketers anticipate adding staff this winter, according to an employment survey from Owatonna, MN-based Bernhart Associates Executive Search LLC.
Seventy percent of respondents said they plan to add to staff during the first quarter while 6% are planning staff cutbacks. Both figures are nearly identical compared with where they stood at the beginning of 2005. The percentage of companies reporting a hiring freeze fell to 7%, a record low.
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