The Direct Marketing Association has added two keynote speakers to its roster for the annual conference in Orlando Oct. 11-15.
One is Gary Hamel, international business strategist and author. He will explain why every organization needs management systems that facilitate innovation. The other is Mitch Daniels, , former director of the Office of Management and Budget under President George W. Bush. He sill share insights on the economy and his thoughts on the future of business, economic growth and government issues.
The other keynoters are Tom Brokaw, anchor of the NBC Nightly News; Barry J. Gibbons, former CEO of Burger King Corp.; and H. Robert Wientzen, CEO of the DMA.
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