Direct response agency Dukky is offering a refund to mailers participating in its shared mailer program if the program does not pull an eight percent response rate.
Dukky is a direct response agency that specializes in campaigns focused around trackable gift cards.
Under the terms of its offer, Dukky will refund 50% of its campaign fees if the response rates to its mailer do not reach eight percent. The offer is being tendered to any mailer who signs up for the agency