ACCOUNT ACTION
Everyone knows what apples are. William Tell shot one off his son's head. A fellow named Johnny planted their seeds across the Midwest. And, we have been told, one a day keeps the doctor away.
The Masters of The Moment figure it's time for flowers, candy -- and figure skating.
Promotion activity rises as overall spending slips 1.6 percent.
Online endeavors drive a 15.3-percent rise in fulfillment spending.
It's enough to make a woman look forward to menopause.
Nickelodeon puts the 'Stars' in alignment for its second Rugrats movie.
True North acquisition extends Interpublic's dominance in the promotion market.
Web mining fuels 9.0 percent rise in spending.