Digital + Social

Judging by the sheer number of pitches everyone gets daily from unknown companies shilling shady e-mail lists, it’s safe to say enough marketers are buying these lists to make the fly-by-night firms profitable

Sure, instant messaging and social networks are the communication channels of choice for the 18 to 25-year-old set. But many are highly receptive to permission-based commercial e-mail, according to research from marketing services firm Epsilon

While Gmail is still a distant third to Yahoo and Hotmail in terms of numbers of inbox holders. Google’s highly user-friendly free e-mail service is by far the fastest growing of the three, according to recent numbers from comScore

Shane Evangelist loves a recession. Seriously. The reason? According to the CEO of U.S. Auto Parts, the current slump in the economy has many consumers

Autobytel Inc., an automotive marketing services company, has re-launched its Email Manager program.

RPost, a company that offers proof-of-receipt technology for e-mail, is suing Goodmail, claiming the e-mail certification firm is infringing on RPost

Apparently, not just kids

True story: In late 2004 my wife

In response to last week

Zeta Interactive today put out a call for charities to apply to be selected to receive free marketing services.