Digital + Social
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Social
Nerdist’s New Media Empire
Entrepreneur profiles comedian Chris Hardwick and entertainment executive Peter Levin and looks at how they’re leveling Nerdist content across multiplatforms.
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Social
Monday and Friday Best Days for Facebook Engagement
The majority of Facebook posts are made on Thursday and Friday, but Monday is one of the best days for engagement.
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Social
Facebook’s EdgeRank Algorithm Is Dead: What This Means for Marketers and Brands
Facebook’s News Feed algorithm, EdgeRank, used to be about three factors: affinity, weight and decay.
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Data & Analytics
Did the Gmail Tabbed Inbox Reinvent Email Marketing?
While it is still too early to tell the long-term impact of the Gmail tabbed inbox, at least one early study has found a small decline in open rates.
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Social
Why Influencers are Key To Your Content Marketing Strategy
Digital influencers are your content marketing distribution army. Here’s why you need them working for you!
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Social
8 Of The Best Influencer Marketing Campaigns From 8 Hot Agencies
This author went straight to a number of agencies he respects to get their take on successful influencer marketing campaigns.
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Data & Analytics
7 Ways to Get More Email Opt-ins and Subscribers
Don’t let social media’s shine blind you to the enduring strength of email. To get more subscribers to opt in to this effective channel, consider using one of those pop-up overlays.
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Social
Facebook News Feed Gets an Update, Gives New Life to Older Stories
Facebook recently updated its News Feed algorithm to give older, unseen stories that get enough engagement a second shot at visibility
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Social
And, Action: Vine or Instagram? Five Points Brands Should Consider
Instagram set off a social-video cage match when it launched Instagram Video, planting it squarely up against Vine. Here’s five questions for brands to ask to help choose between Vine or Instagram.
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Data & Analytics
The Importance of the Hub-and-Spoke Model for B2B Social Media
B2B companies are struggling to tap into the full potential of social media platforms, one answer is to employ the hub-and-spoke model.