Digital + Social

E-mail reputation isn’t just a technical issue among big e-mail service providers. As an e-mailer, your standing reflects on your brand and affects your e-mail efforts. So it’s important to maintain a topnotch stature.

A new study by researchers at Yale School of Management suggests that companies can increase their bottom line by recommending a rival on their blogs.

In a massive broadening of his high-stakes court battle against anti-spam blacklisting service Spamhaus, e-mail marketer e360 Insight

Consumers who buy products through e-mail spend 138% more online than those who don

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Question for Circuit City

I am not hung over, but I am definitely a little tired after partying the night away with this year’s MarketingSherpa Email Awards Winners at our gala in Miami.

The Securities and Exchange Commission Thursday halted the trading of stocks in 35 companies that the commission claims have been the subject of what are known as pump-and-dump spam campaigns.

Twenty-nine individuals and organizations have signed onto an amicus brief in support of anti-spam blacklisting service Spamhaus in its court battle against e-mail marketer e360 Insight.

Not surprisingly, the list includes many anti-spammers. But it also includes some well-known names from the e-mail marketing industry.

So lemme get this straight: It