Digital + Social

E-mail marketing spending will go from $1.2 billion in 2007 to $2.1 billion in 2012, according to a new report from JupiterResearch

Amid a string of grossly self-serving reports from Internet security firms that the vast majority of e-mail traffic is spam comes a little-noticed report from the Federal Trade Commission claiming that ISPs

E-mail service provider eWay Direct has signed a deal with Return Path to offer its Delivery Assurance Services to clients free.

Phishing attacks in the U.S. soared in 2007, as $3.2 billion was lost to these attacks, according to a survey by Gartner Inc.

Up on the laptop,
Click, click, click.
Some missives inspired sales,
While the others didn’t stick.

As a growing number of marketers take advantage of the opportunities presented in transactional e-mails, one expert is sounding a note of caution.

Marketers should bury their collective foot in the rear end of Barracuda Networks

Marketing services firm Epsilon Friday confirmed that chief marketing officer Michael Della Penna is no longer with the company.

Social network Facebook, still recovering from the November launch of a controversial policy for tracking users’ off-site behavior, has partnered with privacy certification company TRUSTe on disclosure language for that program.

The vast majority of permission-based e-mail marketers miss huge opportunities in the way they handle opt-out requests, according to a new study.