Digital + Social

A significant percentage of consumers noted a surge in promotional e-mail in their inboxes this year and considered much of it to be

Speak to Steve Cone about marketing and it very quickly becomes apparent that direct response advertising runs through his veins.

The recently named CMO of marketing services firm Epsilon

Sure, we trade hacks don’t get paid a whole lot of money, but we are rewarded handsomely with great intellectual give and take. As a result, money is a secondary consideration.

E-mail services firm e-Dialog has tapped Tim Carruthers to serve as vice president of engineering.

Sears last week became the latest business to come under fire from privacy advocates. The charge: The retailer failed to adequately disclose to consumers that joining its My SHC Community would result in tracking software being installed on their computers.

E-mail marketing spending will go from $1.2 billion in 2007 to $2.1 billion in 2012, according to a new report from JupiterResearch

Amid a string of grossly self-serving reports from Internet security firms that the vast majority of e-mail traffic is spam comes a little-noticed report from the Federal Trade Commission claiming that ISPs

E-mail service provider eWay Direct has signed a deal with Return Path to offer its Delivery Assurance Services to clients free.

Phishing attacks in the U.S. soared in 2007, as $3.2 billion was lost to these attacks, according to a survey by Gartner Inc.

Up on the laptop,
Click, click, click.
Some missives inspired sales,
While the others didn’t stick.