Digital + Social

Going through the checkout line at a Manhattan supermarket the other day, I received what has to be one of the stupidest free samples ever—a tiny bottle of water

I do not believe I

Listrak announced today that it has launched Listrak 4.3, the updated version of its e-mail marketing software.

According to a press release, the new version includes

Parenting Web portal BabyCenter.com yesterday launched a beta version of a new online social community for expectant and current parents as part of its Web site, in a bid to engage parents and build its appeal for brand advertisers.

The Federal Trade Commission

In suing Comcast for blocking his e-mail messages from subscribers

Am I the only one who

The direct marketing trades are about to lose one of their more experienced editors. Tad Clarke is leaving his post as editorial director of MarketingSherpa

As a result of some Federal Trade Commission clarifications to the Can Spam act, many marketers’ unsubscribe processes could be breaking the law

Newsflash! Stop the presses! Tear up page one! And any other newspaper clich