Days Inn Promo to Drive Room Sales

Days Inn Worldwide hopes to drive incremental room nights at its 1,900 hotels with its Sizzlin’ Summer Days promo offering Hot Deals, Hot Meals and Cool Wheels.

Guests get $120 in coupons for everything from Budget car rentals to Mrs. Fields cookies and three chits for a free kid’s meal with purchase of an adult meal at Denny’s Restaurants through Sept. 4.

An online sweeps running June 5 through Sept. 4 will award a Chevrolet Corvette and 1,000 other prizes, including George Foreman grills and movie tickets.

Eprize, Farmington, MI, handles the sweeps for Parsippany, NJ-based Days Inn, owned by Cendant Corp.