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Datran Media Strikes MadeForChina Deal

Datran Media Strikes MadeForChina Deal

Posted on June 12, 2007 by Chief Marketer Staff

Pay-for-performance marketing firm Datran Media is expected today to announce it has made a significant investment into Asian online and e-mail advertising company MadeForChina.

Financial terms of the deal were not disclosed. However, executives at the companies believe the partnership will help them better serve large multinational advertisers.

The deal also gives Datran a toehold in one of the world

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