Daily Deals Will Continue to Be Important for Businesses During the Holidays

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Holiday shoppingJohn Vitti, CMO and co-founder of Mobile Spinach, a white-label platform giving publishers the ability to sell discounted mobile currency to their users, shares his thoughts on why daily deals will continue to be big this holiday season, not just for consumers but for businesses, too. He tells businesses that offering the biggest deal possible isn’t the path to customer loyalty

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