Robert Corscadden, chief marketing officer of Tyson Foods, Inc. is resigning after 14 years, the company reported on Friday. His duties will be assumed by Tyson VP-marketing services, Sue Quillin.
Corscadden will leave the company effective July 20 for personal reasons, the company said. Quillin is a long-time member of Tyson’s marketing staff, who has most recently been overseeing the company’s branding/advertising and market research teams. She will report to John Lea, senior group VP and chief development officer, who previously worked as Tyson’s first CMO.
Corscadden has been senior VP and CMO of Tyson Foods since 2001, overseeing the company’s advertising and consumer marketing efforts, as well as internal communications. He started with Tyson as a product manager in 1992.
“I’ve had a great run with Tyson Foods,” Corscadden said in a statement. “While I appreciate all the support I’ve received and especially the people of this company, I have some other goals and have made a personal decision to pursue them.”
The company said it plans to continue the “Powered by Tyson” marketing strategy developed by Corscadden and his team.
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