![Taco Mode](https://chiefmarketer.com/wp-content/uploads/2017/07/taco_bell_corp___lyft-160x125.jpg)
Need a Late-Night Taco Bell Run? Tell Your Lyft Driver.
During a night out, Uber passengers need only click on an app to make a Taco Bell run and Taco Mode will satisfy the munchies.
During a night out, Uber passengers need only click on an app to make a Taco Bell run and Taco Mode will satisfy the munchies.
After 47 home runs by Yankees rookie Aaron Judge to win the Home Run Derby, T-Mobile’s Andrew Sherrard discusses the strategy and influence of the deal.
Coupon use is holding steady, according to the 2K17 Valassis Coupon Intelligence Report.
From the evolving world of mobile to artificial intelligence to instant communications expectations, here are 10 digital marketing trends we expect to emerge into prominence.
Adding gaming techniques to brand activation campaigns has become big business, in particular among loyalty programs, sweepstakes and instant-win promotions.
The Gillette Happy 18th Birthday packages will be mailed to 2 million this year. Some end up in the hands of women who share the surprise on social.
A chat with Mastercard’s EVP Marketing, Andres Siefken, on the strategy behind the MLB All-Star Game title sponsorship and the surrounding activations.
The Hostess turnaround is a stunning example of determination, innovation and hard work. Raine shares how it is reaching a new, younger audience on social.
The ASA signaled there is an evidence-based case for tougher standards of ads that feature gender stereotypes or characteristics harmful to people.
When President Trump told France's First Lady that she was in "good shape" Reebok jumped in with a tweet.