Lincoln Mercury is dangling a trip to Jacksonville during Super Bowl weekend as part of its integrated marketing campaign for its 2006 Lincoln Mark LT luxury truck. The new Mark LT truck The "Jet to Jacksonville" sweeps begins today at Lincoln.com, ...
America Online, Inc. has kicked off the AOL Digital Makeover Contest and Sweepstakes to help its members and consumers turn digital dreams into reality this holiday season. Consumers can enter the contest at Aol.com/digitalhome now through Feb. 16, 2005 ...
E-tailer Bluefly is offering fashionistas a chance to instantly win a closet full of Jimmy Choo shoes when they enter the "Woman's Right to Choo's," sweepstakes at Bluefly.com through Jan. 15, 2005. Following a formula it earlier refined for ...
Canon USA has set up shop in two modern-art galleries to tout its new Power Shot digital cameras. The effort, dubbed "True Originals," showcases Power Shot cameras and printers in kiosks in the museums. Models with cameras circulate, offering to take ...
CNN Advertising Sales and Miramax are teaming to promote the studio's Dec. 17 release of The Aviator, a bio-flick chronicling Howard Hughes' early career. The film stars Leonardo DiCaprio and is directed by Martin Scorsese. On-air spots promote the ...
Three New England states have sued North America's largest shopping mall owner, alleging that Simon Property Group Inc. violated consumer protection laws by including fees and expiration dates on its gift cards. In a preemptive strike, Simon Property ...
Just in time for the holidays, Revlon is out with a sweepstakes dangling Hollywood style parties and diamond rings. The Revlon Wrap Yourself in Red Sweepstakes offers participants a chance to win a trip to Entertainment Weekly's 2005 Emmy Awards Party ...
Yahoo will put a giant snow globe in Times Square this Friday to help holiday shoppers. The snow globe houses "Comparison Shopping Santa," who shows consumers how to compare goods and prices online (and poses for photos with visitors). Wi-Fi Internet ...
A spike in gift card and certificate giving is expected this holiday season as more employers say they prefer giving gift cards and certificates over cash to recognize and motivate employees. "Recipients find gift cards more memorable and more exciting ...
Though the closest racetrack is hours away, NASCAR racecars will be making pit stops in several New York City locations next week, and the racing conglomerate is sponsoring a sweepstakes to lure consumers to each racecar location. Authentic show cars ...
