Short and Sweet: Quick Tips for Marketing Success
If you've got a few minutes, we've got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
If you've got a few minutes, we've got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
To judge how hot the social coupon space is now, try this unscientific experiment. Look up an online article on one of the category leaders say, Groupon
In a traditional loyalty program, the key component of dialogue is the value exchange you provide value-added information to your customers, and they
Understanding the psychographics and technographics of your audience is paramount. What are their triggers and inhibitors
Integrating experiential marketing into any program requires multiple steps for success
Dole Food Co. is joining the ranks of brands creating whimsical floats for the much watched 2011 Rose Parade
New Yorkers are sadly accustomed to seeing people living in boxes. But during the second half of October they could also see a handful of people dressing in cardboard and interacting with the world
The use of promotional products is on the rise as distributors reported a 9.4% increase in sales to $7.8 billion for the first half of 2010, according to the Advertising Specialty Institute
Groupon, the shopping Web site that offers a daily deal from local businesses, has entered into a partnership with eBay to offer incentives to eBay loyalty members who participate in Groupon deals
Barnes & Noble has launched a loyalty club for parents and others who purchase items for children. The club, B&N Kids' Club, is available in-store and online and offers exclusive deals