CONSUMER-MARKETING | ACQUISITION

Yahoo is rolling out a new contest linked to the newest season of The Apprentice, giving viewers a chance to predict answers to upcoming shows for a chance to win prizes

Kellogg and Hasbro have served up a playful version of Pop-Tarts, with Trivial Pursuit questions printed right on the pastries

Office supply chain Staples is looking for a few good photos that it can turn into posters.

Job search Web site Monster.com is out with a new campaign that focuses on the fuzzy, positive points of looking for a new position.

Calling all songwriters. Warner Bros. Pictures and cable music channel VH1 are on the hunt for an original love song as part of a new online contest.

USA Network and Sonic Drive-In have teamed up for a co-branded marketing partnership for Nashville Star, which includes TV spots and an in-store sweeps.

No matter how much dust flies, spectators will see one thing when Cory Rasch explodes out of a chute this month atop a writhing bull: The Jack Daniel's

Are you ready for some football? Brand marketers have been for months, but they're no longer thinking only of Super Bowl Sunday. Many have expanded from

Unilever's latest Dove launch gets a double dose of video support, with a videoblog piggybacked to an ad contest.

Domino's Pizza is ringing in the New Year in style with an online contest that lets customers buy premium items on eBay for $9.99.