CONSUMER-MARKETING | ACQUISITION

Krispy Kreme Doughnuts Inc. is teaming up with Taste of the South magazine to search out new Krispy Kreme dessert recipes for a chance to win a cookware prize pack.

Canon USA has extended its sponsorship deal with the National Football League as the league’s official camera through 2010.

Alltel Wireless is offering college and pro football fans a shot at $100,000 in a group passing competition

KFC, Taco Bell and Pepsi are triple teaming to run a Philadelphia Eagles sweepstakes with a grand prize of 2008 season tickets.

Homewood Suites is giving three contest winners their 15 minutes of fame on an electronic billboard in New York City’s Times Square.

Scion is sponsoring a contest for amateur artists to customize hand-made accessories for one of its vehicles for a chance to win a 2008 Scion xD five-door subcompact.

The Quaker Oatmeal Co. is using a little star power to encourage people to improve their heart health.

KFC is out with a sweepstakes tied to NBC’s “My Name is Earl,” which offers the chance to win $25,000.

Now that the kids are back in school, Suave wants to pamper moms with a one-day field trip to a Beverly Hill spa.

Embassy Suites Hotels is on the hunt for the next best do not disturb door hanger, and is asking patrons to help design it in an online contest.